IBPS Marketing Management MCQ Questions and Answers

Today I am providing Marketing Management MCQ Questions and Answers for Competitive Exams. Here are some very important and selected questions on Marketing. Prepare the topic and attempt the questions.

01. In Marketing CRM stands for

  1. Case Role Management
  2. Customer Relationship Management
  3. Cost Rule Market
  4. Customer Role in Market

2 (Customer Relationship Management)

02. Which is the type of marketing concept?

  1. Production Concept
  2. Product Concept
  3. Sales Concept
  4. All of these

4 (All of thesent)

03. Bank marketing Concept is a-

  1. Customer-oriented philosophy
  2. Product planning
  3. Deposit
  4. Loan

1 (Customer-oriented philosophy)

04. Which is Centre Point of marketing concept?

  1. Large Scale Organisation
  2. Production on Large Scale
  3. Customer
  4. Profit

3 (Customer)

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05. “Make or Sell” concept is related with?

  1. Old Marketing Concept
  2. Social Marketing Concept
  3. New Marketing Concept
  4. All of these

1 (Old Marketing Concept)

06. Marketing concept is based on?

  1. Customer
  2. Product-oriented and centred
  3. Profit
  4. Loss

1 (Customer)

07. “Sense and respond” concept is related with?

  1. Old Marketing Concept
  2. Modern Marketing Concept
  3. Product
  4. Profit

2 (Modern Marketing Concept)

08. Which is Centred Point of Bank?

  1. Present and Potential Customer of Bank
  2. Staff
  3. Profit
  4. Deposit

1 (Present and Potential Customer of Bank)

09. __ is an integration of marketing activities directed towards customer satisfaction-

  1. Marketing Concept
  2. Marketing Planning and Controlling
  3. Product
  4. Service

1 (Marketing Concept)

10. Marketing concept emphasises

  1. On Maximum production
  2. On staff
  3. Customer orientation and Coordination of marketing activities to achieve the organization’s performance objectives
  4. Cost

3 (Customer-orientation and Coordination of marketing activities to achieve the organisation’s performance objectives)

11. Who is the king of a bank

  1. Bank’s employee
  2. Bank’s customer
  3. Bank’s Chartered Accountant
  4. All of these

2 (Bank’s customer)

12. In Bank Sovereignty word may be used for

  1. Bank’s employees
  2. Bank’s Managing Director
  3. Bank’s customer
  4. Bank’s Law

3 (Bank’s customer)

13. Which is the Concept of Marketing?

  1. Customer is a King of market
  2. Customer is always right
  3. Your satisfaction is our profit
  4. All of these

4 (All of these)

14. Which is the element of Marketing Concept?

  1. Consumer satisfaction
  2. Goal of the organisation
  3. Marketing of Product with co-ordinated efforts
  4. All of these

4 (All of these)

15. Who is the Potential Customer of Bank?

  1. The person who want to job from the Bank
  2. Saving Account holder
  3. The person who want to borrow fund from the Bank
  4. Staff

3 (The person who want to borrow fund from the Bank)

16. Marketing concept includes-

  1. A comprehensive philosophy
  2. Long run success
  3. Product planning and development
  4. All of these

4 (All of these)

17. Which is the term of Digital Marketing?

  1. Blocked
  2. Cost
  3. Plan
  4. Brand

1 (Blocked)

18. Which is the base of Customer-oriented Concept of Marketing?

  1. Customer is king of market
  2. Product or service
  3. Price
  4. Planning

1 (Customer is king of market)

19. A campaign is a

  1. Specific message being sent to a specific group of recipients
  2. System
  3. Plan
  4. Market

1 (Specific message being sent to a specific group of recipients)

20. RSS Stands for-

  1. Real Save System
  2. Role Saver System
  3. Real Simple Syndication
  4. Real Saver System

3 (Real Simple Syndication)

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